Ingezonden persbericht
Cable & Wireless integrated communications network enables Ryanair to
enhance customer services
Amsterdam, 31 July 2001 - Cable & Wireless, the global telecommunications
group, today announced the supply of integrated communications and IP
services to Ryanair, Aviation magazine's 'World's Best Managed Airline'*.
Each of Ryanair's 45 sites throughout the UK, Ireland and mainland Europe
has been connected to Cable & Wireless' Internet Protocol (IP) based data
network with call centre telephone systems and in-bound international voice
services also included in the package.
The network has enabled Ryanair to develop faster and better-integrated
customer services and reduce costs, thus helping it deliver on its
commitment to offer lower fares to customers. Importantly for Ryanair, the
global reach and scalability of Cable & Wireless' network means that new
routes can be added to the system very quickly.
The IP service handles nine million passengers for ninety thousand flights
and will enable Ryanair to migrate its two current IT networks onto one
integrated network, with the option of adding its voice communications onto
the same network during the course of the contract. The system connects
multiple call centres and check-in desks at forty-five Ryanair
destinations, updates booking information in real-time and integrates with
WAP mobile phone services
The benefits for Ryanair include:
- Lower costs from integrating two networks
- Faster booking and transaction times
- A technologically advanced, scalable communications solution which can
grow with the business
Commenting on why Ryanair chose to partner with Cable & Wireless, Brona
Kernan Head of IT at Ryanair said, "Our strategy for growth is about
continually expanding the boundaries of lower airline travel costs. Our
vision is based on eliminating unnecessary costs including agency margins,
IT support and administration. With Cable & Wireless, we found an
international business partner which not only has the destinations to fit
our growing needs, but also has the drive to design a network which enables
us to develop faster and better services which allow us to deliver on our
customer promise."
Peter Green, President Business Markets, Cable & Wireless added, "This
contract is testament to the scalability of Cable & Wireless' solutions. We
have worked with Ryanair for some six years in the provision of the
essential communications infrastructure needed to underpin its growth into
a major European player."
* Ryanair was awarded Aviation magazine's 'World's Best Managed Airline'
award for June 2001 for the third year running.
About Ryanair
Ryanair was founded in 1985, and in 2001 its sixteenth year of operation,
has grown to be Europe's ninth largest international scheduled airline,
carrying nine million passengers per annum. The airline operates a fleet
of 36 x 737 aircraft, on 55 routes to 45 different destinations. Ryanair is
the only airline or website at www.ryanair.com to guarantee that it offers
the lowest air fares, and this year will employ 1,500 people, operating at
five bases in Dublin, London Stansted, London Luton, Glasgow Prestwick,
Shannon and now Brussels Charleroi. This year Ryanair's nine million
passengers will save in excess of 1 billion Euro´s over the high air fares
being charged by Ryanair's competitors across its route network.
About Cable & Wireless
Cable & Wireless is a major global telecommunications business with revenue
of over £8 billion (US$11 billion) in the year to 31 March 2001 and
customers in 70 countries. Cable & Wireless' focus for future growth is on
IP (Internet Protocol) and data services and solutions for business
customers. It is developing advanced IP networks and value-added services
in the US, Europe and the Asia-Pacific region in support of this strategy.
With the capability of its global IP infrastructure and its strength in key
markets, Cable & Wireless holds a unique position in terms of global
coverage and services to business customers. For more information about
Cable & Wireless, go to www.cw.com.
More information:
Brodeur Worldwide Cable & Wireless
Andrea de Graaf Jean-Philippe Schepens (Marketing Dir.
Benelux)
+31 (0)20 346 20 00 + 32 (0) 9 244 11 11
adegraaf@nl.brodeur.com info.benelux@cw.com
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