Intel
Intel, Yoshimoto Kogyo Collaborate To Accelerate Digital Content
Distribution
Intel Capital Invests In Bellrock Media
TOKYO, June 1, 2005 Intel K.K. and Yoshimoto Kogyo Co. Ltd. today
announced that they will collaborate to promote the wider utilization
of digital home content, turning Intels digital home vision into a
reality. Intel and Yoshimoto plan to work together to expand rich
content available to consumers over broadband infrastructure best
enjoyed when using high-performance digital home PCs built on Intel®
Pentium® D processor-based platforms and Intel® Centrino mobile
technologies that feature high-definition audio and video
capabilities.
As part of the collaboration, Intel K.K. and Bellrock Media Inc. have
developed the first short movie featuring Yoshimoto entertainers.
Bellrock Media was recently established in the United States as a
strategic company for Yoshimoto Kogyos group companies and Faith Inc.,
a technology provider of content distribution for PCs and cell phones.
Bellrock Media K.K. in Japan, a subsidiary of Bellrock Media Inc, will
plan, create and deliver original and sponsored digital video content
while it distributes music CD and DVD titles. In addition, Bellrock
Media K.K. intends to acquire domestic and international premium
content rights, and to expand its businesses by utilizing Yoshimoto
Kogyos property together. Starting this month, the company will offer
Yoshimoto Kogyos music CD/DVD and comedy DVD titles which Yoshimoto
Kogyo group companies produce.
The high-definition movie, which can be viewed free of charge for a
limited period at www.digitalhome-yoshimoto.com, demonstrates the
multimedia visual experience possible on a high-performance digital
home PC equipped with a broadband connection and a large display.
In addition, Intel and Yoshimoto also announced that Intel Capital,
Intels strategic investment program, also has invested in Bellrock
Media Inc. Intel Capital's investment was made from the $200 million
Intel Digital Home Fund, which supports Intel's initiatives to enable
people to enjoy digital content, including music, photos, games and
video, on all types of devices, anytime and anywhere. Proceeds from
the investment are expected to be used to help expand Bellrock Medias
lineup of online content by enhancing its business operations in the
online content market segment and to accelerate the deployment of its
services among consumers. The financial terms of the investment were
not disclosed.
Yoshimoto Kogyo is a leader in offering high-quality entertainment
content, said Kevin Corbett, vice president of Intels Content Services
Group. Our collaboration with Yoshimoto Kogyo and our investment in
Bellrock Media demonstrate Intels commitment to working directly with
content owners to achieve an amazing consumer experience in a new,
secure and flexible media environment.
Yoshimoto Kogyo has developed a long-term cooperative relationship
with Intel, said Isao Yoshino, president of Yoshimoto Kogyo Co. Ltd.
By combining Yoshimoto Kogyo's various content through Bellrock Media
with Intel's digital home vision, we plan to expand the potential of
content business and to usher our audience to more enjoyable and
exciting content."
About Yoshimoto Kogyo Co., Ltd.
Yoshimoto Kogyo is one of the largest agencies in Japan, representing
approximately 700 artists. The companys business also includes
production and distribution of television and radio programs as well
as entertainment and theater. By making the broadband business as its
core business strategy and enhancing contents production and
distribution capabilities, the company intends to create new business
based on a keyword of comedy.
About Bellrock Media Inc
Bellrock Media Inc. is a newly established company for digital content
production and delivery that was set up in the United States by
Fandango U.S.A., Faith, CS Loginet, and other leading companies.
Bellrock Media K.K. also was established in Tokyo in order to produce
a wide range of premium content in cooperation with Yoshimoto Kogyo.
About Intel Capital
Intel Capital, Intel's strategic investment program, focuses on making
equity investments and acquisitions to grow the Internet economy in
support of Intel's strategic interests. Intel Capital invests in
hardware, software and services companies in several market segments,
including computing, networking, and wireless communications. For more
information, visit www.intel.com/capital.
Intel, the world's largest chip maker, is also a leading manufacturer
of computer, networking and communications products. Additional
information about Intel is available at www.intel.com/pressroom.
Intel is a registered trademark of Intel Corporation or its
subsidiaries in the United States and other countries.
* Other names and brands may be claimed as the property of others.
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